WAG | Pumpum

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Project: Branding & Character Design
Client: Wash & Go, Car Wash

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RODON

"Rodon" is designed to embody Wash & Go’s core values—smart, efficient, and approachable. His friendly, straightforward personality makes the car wash process feel simple and stress-free. Every detail of Rodon reflects innovation and convenience, guiding customers through a fast, contactless wash. He’s the symbol of the modern, effortless car care experience Wash & Go offers.

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Go Out with Confident

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